About the workshop

It is about brand management, promotion budget, market segmentation and overall developing successful brands

Who is it for

Marketers, Key Account Managers, Sales professionals

As a result of attending the course delegates would be in a position

To successfully develop new brands, promote them effectively and on budget, to improve mindspace and shelfspace

Key skills

Marketing mix,Category Management, Branding, Budgeting, Evaluation of promotions

Sectors that is relevant

FMCGs

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