Retailers and Suppliers relationship workshop

Buyer power enables supermarkets to control their suppliers. Supermarkets have buyer power because they also have retailer power. In this workshop, we would examine the relationship between the two parties and would provide useful insights to manufacturers and distributors of A brands.

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Developing Private Label’s Marketing Strategy & Tactics

Developing Private Label’s Marketing Strategy & Tactics

About this workshop

This two day workshop will provide insights on Private labels under the scope of Marketing. Additionally, the workshop focuses on the Merchandising & promotion of PL’s, the role of the Category Manager and Account Manager and the relationship that is developed between them.

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Effective Category Management

Effective Category Management & Assortment

About this workshop

This one day workshop will introduce delegates to space planning, assortment planning, visual merchandising and inventory management and how to use these tools in order to achieve efficiency in the management of product categories. Participants will be accustomed with key areas of category management and how to develop in-store propositions.

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Customer Service

Customer Care asks delegates to consider how to; attract new customers, retain their existing ones and sell more to all their customers. The course lasts for 8 hours and focuses on how to deliver customer service that ensures customers make return visits and receive excellent after-sales care.

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Advanced Category Management workshop

About this workshop

This two day workshop is providing advanced knowledge on developing retail strategy and tactics, assessing various categories, completing a category review and developing an action plan using big data
Who will benefit from this workshop?

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